Throughout the past couple of years, major print and online auto publications have hinted at a possible revival of the Supra in 2007/2008, pointing the car in different directions. The vehicle was originally thought to be the flagship or halo model in the Toyota lineup, be powered by a high output V8, and have an estimated cost anywhere between $50,000 and $70,000. Other rumors hint at a V10 F1-inspired powerplant, like the current BMW M5 and M6, though current F1 engines have been downgraded to V8s. Power is 500 bhp or more, as this was likely due to the increasing number of sighting of a high performance sports car being tested throughout Europe and, more specifically, on the Nürburgring. These vehicles turned out to be the test mules for Lexus' future Lexus LF-A.[11]

Topspeed.com was among a number of publications that claimed that there will be a return of the Supra in 2008 [12] but Toyota disclaimed this rumor on August 15, 2006. The same numerous publications that originally speculated on a future Supra all stated no new vehicle was being developed. According to an AutoWeek article on current and upcoming Toyota vehicles, all rumors on the Supra's return are false.[13] Automotive News also claim Toyota has absolutely no plans for a Supra in the future.[14]

" All the rumors of the two-passenger sports car's return are false." - Automotive News[14]